The hottest printing market in China has entered a

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China's printing market has entered a vigorous period again

with the rapid development of China's economy, the demand for all kinds of printing materials has increased sharply. From 2001 to 2002, the growth rate was 13%, and the paper used for printing products reached 36.86 million tons. 2002 δ The unit of normal stress is megapascal, and the imported printing equipment and equipment reach more than US $1 billion. In terms of the growth rate of enterprise sales, Shanghai Jielong group was more than 700 million yuan in 2002 and is expected to reach 900 million yuan in 2003. The sales volume of Shanghai Guanghua Printing Machinery Co., Ltd. was 200million yuan in 2002, which is expected to exceed 300million yuan in 2003 and is expected to reach 450million yuan in 2004. According to the annual growth rate of the national economy, although the growth rate varies from region to region, it is expected that the growth rate of the printing industry as a whole will not be less than 10-15%. For this, people in the industry are full of confidence in the improvement of the calibration device of the horizontal tensile testing machine introduced in this paper

Second, printing enterprises are moving towards large-scale operation

a prominent feature of the development of the printing industry in recent years is that with the establishment of modern enterprise management system and joint-stock system has increasingly become an important form of enterprise restructuring, a number of large enterprise groups and limited companies have been established. In Guangdong alone, there are Heshan yatushi (with more than 10000 employees), Shenzhen Hongxing and Zhongshan Zhangjiabian group, three large enterprises with annual sales of more than 2billion yuan, and more than 40 medium-sized enterprises with annual sales of more than billion yuan. There are more than 100 companies with sales of more than 50million yuan. Zhangjiabian Group expects its output value to reach 6billion yuan in 2005. Shanghai Jielong group envisions a 25% growth rate from 2003 to 2005. There are 4 enterprises with an annual output value of more than 100 million yuan in Longgang Town, Wenzhou, and 29 enterprises with an annual output value of more than 10 million yuan. A number of well-known backbone enterprises have emerged, such as Xinya group, Zhejiang Shuguang, Zhejiang Fukang, Zhejiang Xixing, etc. Through socialized division of labor and cooperation, a certain scale of printing industry cluster with distinctive characteristics is formed

third, a new generation of private enterprises are maturing and rising

the new generation of private entrepreneurs represented by Shenzhen Yachang, Sanhe international, Zhongshan Zhangjiabian, Heshan yatushi, Shanghai Jielong, inor and Jiangsu Pacific Printing Co., Ltd. led their employees to work hard in the fierce market competition to make the enterprise grow from weak to strong. They are in the process of mechanism reform and formulating business development strategies, They have created some fresh experience in many aspects, such as promoting institutional innovation, technological innovation and management innovation, strengthening the construction of corporate culture, and shaping corporate image, which have contributed their own strength to promoting the development of the printing industry. They not only inject vitality and vigor into their enterprises, but also indicate that private entrepreneurs will have newer and greater changes in the future development of the printing industry

IV. the gap between regions in the printing industry has a further widening trend

due to the different economic levels of regions, there are differences in varying degrees, which is a normal social and economic phenomenon. However, from the perspective of the printing industry, there is a big gap not only between the southeast coast and the western region. Judging from the development in the past two years, the gap between the north and the South also tends to widen. According to Zhang Xiangyu, vice president of Guangdong Printing Association, the sales volume of printing industry in Guangdong Province reached 65.9 billion yuan in 2002, which has become one of the pillar industries in Guangdong Province. According to customs statistics, from 2001 to 2002, Guangdong imported 28722 and 70788 printing equipment of all kinds, accounting for 74.36% and 64.9% of the national import volume in that year. In 2002, the country had 43 ctp143 sets, and 84 sets in Guangdong accounted for 58.7%. In 2002, a total of 785 multi-color offset printing machines were introduced across the country, including 350 in Guangdong, accounting for 44%. There are 155 multi-color offset rotary presses imported, 74 of which are from Guangdong, accounting for 47.7%, 2134 of which are from Guangdong, accounting for 961, accounting for 45%. The above figures show that the printing industry in Guangdong Province is at the forefront of all regions in terms of capital investment and the ownership of advanced equipment. In 2002, the output value of the printing industry was about 18billion yuan in Shanghai, 20billion yuan in Zhejiang and 20billion yuan in Jiangsu, while the sum of the twelve provinces and cities in the western region could not reach the level of Shanghai. The output value of Beijing's printing industry in 2002 was 6.89 billion yuan. Although there are many factors that cannot be compared, the basic situation should be paid enough attention, thought and discussion by people in the industry

v. a number of small and medium-sized printing equipment manufacturers are close to the leader

at present, due to the increasing demand of the printing market, the manufacturers of paper cutting machines, small offset printing machines and sheet fed offset printing machines are increasing day by day. These manufacturers have been deeply distressed by repeated production and vicious price competition. However, it can be seen from the all printing exhibition that printing equipment manufacturers in Dalian, Wenzhou, Shanghai, Beijing and Ningbo are all developing towards large-scale, serialized and medium and high-end products, so as to get rid of the dilemma of wandering in medium and low-end products. This will put pressure and challenges on leading enterprises of various products that have occupied a considerable share of the domestic market for many years. Hu Xiongqing, general manager of Shanghai Guanghua Printing Machinery Co., Ltd., said that it is the primary strategic task of all printing machinery manufacturers to grasp their own market position, select suitable product production and sales entry points, and closely combine their own enterprise advantages with the current needs and development trends of the printing industry, so as to obtain their own enterprise development needs. This prompt is worthy of serious consideration by all printing equipment manufacturers. It should be said that any printing equipment manufacturer that has been in imitation for a long time without a breakthrough in its own product technology cannot solve the situation of relying on imports, nor can it solve the situation of widening the gap with foreign products

VI. the scale of foreign investment in China's printing market has increased

with China's accession to the WTO, responsible implementation of commitments and the gradual improvement of the investment environment in accordance with the reform and opening up, the momentum of foreign investment in China has increased sharply, and the printing industry is no exception. When I attended the launch ceremony of the PS plate production line of AGFA in Wuxi on October 30, 2003, I learned that the investment of this project is 50million US dollars, with an annual output of 25million square meters, while the domestic PS plate has a production capacity of 100million square meters, the actual output is 80million square meters, and the production and sales are basically balanced. The launch of this large project indicates that the market competition is more intense. It is reported that Manroland, a world-famous printing machinery manufacturer, will strive to increase the share of flat paper printing machines in the Chinese market from 15% to 20% in the near future. Therefore, in addition to setting up offices in Beijing, Shenzhen and Guangzhou, Chengdu Office will also be established to create conditions for further development of the market in the western region

VII. We should use talents regardless of style and pay attention to the cultivation of talents

when talking about the employment problem with the printing industry in Hong Kong, Macao and Taiwan, everyone generally feels that how to cultivate, use, attract and retain senior technical management talents and senior workers with certain skills is an urgent matter. With the development of electronic technology and material technology, the technical content of printing technology and printing equipment is getting higher and higher. Electromechanical integration equipment requires workers not only to be able to operate precision equipment, but also to have good foreign language ability and computer foundation. Now skilled workers are no longer traditional "craftsmen". The problem of talents has become a problem that must be paid attention to in the prosperity of the printing industry and enterprises. Highly skilled skilled workers in Germany generally account for 40% of enterprise employees. In China, less than 5%. The proportion of printing industry may be low. Take Longgang Town in Wenzhou as an example. By the end of 2002, there were 427 printing enterprises with an output value of 3.5 billion. During the Ninth Five Year Plan period, 17 senior engineers, 37 printing technologists and 67 engineers were hired, and 504 people were sent to Shanghai and Beijing Printing Institute for training. Recently, Wenzhou and Beijing Printing Institute have reached an agreement on talent training. They believe that without high-quality printing professionals, there will be no bright future for the printing industry

according to the "decision of the CPC Central Committee on Several Issues concerning the improvement of the socialist market economic system" adopted by the Third Plenary Session of the 16th CPC Central Committee, China will face the world with a continuous reform, continuous improvement and more open attitude. It is expected that the printing industry will also undergo major changes and development in the wave of further reform. At present, all industries are discussing and adjusting their ideas for future development, broadening their new horizons, and reaching a new realm of development in accordance with the spirit of the decision of the Party Central Committee, the requirements of the development of the task of building a well-off society, the reality of all industries, and the formulation of the eleventh five year plan. I think the printing industry should focus on the following issues

1. The Third Plenary Session of the 16th CPC Central Committee has pointed out that we should vigorously develop the mixed ownership economy, realize the diversification of investment subjects, and make the joint-stock system the main form of realization. State owned and private printing enterprises should seize this opportunity and boldly carry out system reform. The development practice of Wenzhou Longgang Xinya group has proved that this form can greatly accelerate the development of enterprises. The predecessor of Xinya group was Longgang Longxiang plate making and printing factory 11 years ago. At that time, it invested 40000 yuan. In 1996, it was renamed Xinya Printing Co., Ltd. with a registered capital of 16.8 million yuan. In 1999, the assets were optimized and restructured, and a joint-stock company was established. In 2000, the output value reached 120million yuan, the existing assets reached 140million yuan, and the sales volume reached 300million yuan. After primitive accumulation, industrial upgrading, capital opening and management transformation, Xinya group has laid the foundation for the expansion and strengthening of enterprises, which is known as the new model of Wenzhou economy. Now Xinya group has become a non regional group with printing as its main business. Based on Cangnan Xinya, it now has Wenzhou, Zhejiang and Shanghai Xinya groups. The key to Xinya's experience lies in the effective operation of capital and management innovation. The transformation of Xinya group mainly depends on the transformation of the values and orientation of the leaders and decision-makers of Xinya group. We hope that the state-owned enterprises or private enterprises that have not been restructured so far can learn from the experience of Xinya, Jielong, Yachang and other peers, draw wisdom and strength from the decisions adopted at the Third Plenary Session of the 16th CPC Central Committee, and unswervingly and actively move forward to the modern enterprise operation mode to meet the needs of market economic development. The change of mechanism is the best choice to invigorate enterprises

2. There should be a new starting point in the development of enterprises and products

in the process of communicating with people in the printing industry in Wenzhou, I deeply feel that the printing industry in Wenzhou is with great enthusiasm. There are two main installation positions of sensor mobile devices: ① installation on fixtures; ② On the sample, it is difficult to complete some major projects by relying on its own resources and capabilities. According to the introduction of Wenzhou Printing Association, based on the development of the printing industry in the past two decades of reform and opening up, their medium and short-term goals are to focus on consolidating and improving multi-color high-speed offset printing machines, increase the varieties of flexo and gravure printing, expand special and personalized fields, drive the optimal allocation before and after printing, and take the active development of digitization, networking and direct plate making as the locking goal with the development of high-tech printing, Great efforts must be made in the next few years. According to the social requirements, the enterprise production achieves the market-oriented goal of multi variety, small batch, high quality and short cycle. Vigorously develop printing machinery and equipment products, improve the scientific and technological content, improve the added value of products, and strive to strengthen the small batch rapid process of service and post press equipment

taking the opportunities and challenges brought by China's entry into the WTO as an opportunity, Wenzhou printing industry has roughly experienced 20 years from primitive accumulation to the creation of high-quality brand-name products to foreign markets, and now has entered a new stage of its second entrepreneurship. From the 20-year history of Wenzhou printing industry, we

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